Tired of cold calling to find new customers?

Or do you want OTHERS to bring in PREQUALIFIED prospects for you time and time again?

From: Jan Vermeiren
Founder of Networking Coach

You probably agree with one or more of these remarks we hear at Networking Coach every day:

What can you do to turn these situations around?

Let's give you already a few quick answers.

1) "I spend so much time cold calling for new customers with little result. Sometimes it even makes me a little depressed."

A study of the Sandler Sales Institute showed that on average only 1% of cold calls result in a new customer. Not very effective in the first place and reason number one why so many sales reps hop from one company to another.

A much better way is to work via referrals: other people bringing you new business. According to the Sandler Sales Institute chances to turn a prospect into a customer climb to 80%!

Not only is the success ratio higher when people work via referrals, but is also less work and much more fun.

2) "I spend lots of time visiting prospects and writing proposals, but my success ratio is pretty low."

Many people haven't written down a good target group definition. This results in inefficient work:

• Having meetings with the wrong people.
• Writing proposals that never win.
• Wasting time and money with ads in the wrong media.
• Not reaching sales targets.
• ...

Next to that it is also very difficult for their network to recognize the right prospect when they meet them.

3) "We do a good job: we deliver on time, we have a competitive price, we provide excellent after sales service, but still we don't get many referrals from our customers."

Contrary to what most people believe, is doing a good job not enough to get a ton of referrals to new customers.

Just think about your own situation: how many people have you spontaneously referred to that excellent restaurant where you had that delicious meal two weeks ago?

Two? Maybe 5? And how many people do you have in your network?

This is just a small amount.

And besides that: will they go over there? Are they the ideal customer for the restaurant?

If you don't ask for referrals yourself and don't have a system set up, many opportunities just fade away.

4) "Sometimes I do get an introduction or referral, but it is never the right customer. I waste a lot of time this way."

Let's elaborate further on the example of the restaurant.

If people refer teenagers who spend only a few bucks in a high class restaurant with limited seating capacity, the restaurant owner wouldn't be too happy. Despite the good intentions of the people who gave the referral!

What it means for every business owner or sales rep is that they have to educate their network and tell their network what good prospects look like.

5) "I handed out hundreds of business cards. Why don't these people bring in some customers for me?"

Handing out business cards is not enough. You have to include other ways of making yourself visible to the world and you have to make real contact with people.

First visibility. Nowadays there are many ways to get your own name or the name of your company out there. But you will spend lots of money very fast if you don't choose the right ones.

Secondly: making real contact starts with focusing on the other person and building relationships. This means NO SELLING. Yet. Only when they are ready or when someone from their network is ready.

So now you know already a little bit more about what to do about these situations. But probably some new questions arise:

• How do I ask for referrals?
• How do I set up an efficient referral strategy?
• What is a good definition of a target group?
• How do I tell my network what a good prospect will be for me in a way that they not only understand what I'm looking for, but also remember it and tell their network?
• Which other ways to get more visibility are there?
• What actions can I take to make real connections and build relationships?

To help you answer these questions and many, many more there is now the Everlasting Referrals Home Study Course©.

"Is the Everlasting Referrals Home Study Course© something for me?" you might ask.

Think about these questions for a second:

• Do you want more business?
• Do you want to stop cold calling for customers and instead have your network bring in customers for you (without having to pay them for doing that)?
• Do you want to increase your success ratio when talking to customers (meaning a higher percentage of prospects actually become customers)?
• Do you want your network and their contacts to bring in business for you?
• Do you want to be in the position that others bring in so much business you can choose yourself which customers to work with and which not?
• Do you want an everlasting stream of new customers and new sales over and over again?

If you answered "yes" to one or more of these questions, the Everlasting Referrals Home Study Course© will definitely help you !

"This sounds very interesting, but what exactly is included in the Everlasting Referrals Home Study Course©?"

This is the content rich package of the Everlasting Referrals Home Study Course©:

1. Everlasting Referrals Home Study Course© Manual
2. Everlasting Referrals Home Study Course© Work Book
3. Networking Book and Amazon Best Seller Let’s Connect
4. Networking CD Let’s Connect at an event, 30 immediately applicable tips to make every event a success
5. Examples of tools that help you to be more successful like a business card, post card, reminder cards and tips how to create your own tools of success
6. 1 year, 52 part, follow up program with assignments via e-mail

Let's go into detail to look at every component of the Everlasting Referrals Home Study Course© so you can see for yourself how it will help you to reach and exceed your sales goals.

Component 1: Everlasting Referrals Manual

The 100 page manual is the most important component of the Everlasting Referrals Home Study Course©.

In the manual you will get answers to these questions and more:

• What is the difference between networking and referrals on the one hand and selling on the other hand?
• What is the difference between an introduction and a recommendation (and how does not understanding the difference keeps the majority from receiving a ton of referrals)?
• What are the 3 personal basic characteristics which will make the difference between receiving only a few referrals or lots of them?
• What are the 6 degrees of proximity and which influence do they have on your referral strategy?
• What are the 7 biggest reasons why most companies don’t get (spontaneous) referrals (and what to do about them)?
• Who is your ideal customer and how to get others to recognize them for you?
• What are your everlasting sources of endless referrals?
• How to create a legion of ambassadors?
• How to tap into the power of your network as a “step up” to your target group?
• How to formulate your sales goals in a way that other people will happily help you to reach them?
• How to answer the question “and what do you do?” in a way you will be remembered (Sticky Story©)?
• What is the difference between an Elevator Pitch, an Elevator Speech, an Elevator Story and a Sticky Story©? And how only the last one will help you to really bring in many more customers?
• Why does crafting only one Sticky Story© not work?
• Which are the ingredients you can use to craft your Sticky Story©?
• What is the 3 tier construction of your Sticky Story© and how does it make sure that people are really interested in you?
• What is the biggest pitfall when telling your Sticky Story© which closes more doors than opens them (and which is used by most sales people)? And how to avoid it?
• How can you build relationships with your network so they will help you get new customers?
• How to define your (sales) goals in such a way your network can help you to reach them?
• What are your (sales) goals and how can you achieve them faster by tapping into the power of your network?
• How to expand your network with the right people to get referrals?
• How to follow up: what to say or write in such a way the other person wants to continue the relationship?
• How to set up a successful follow up strategy: how to tap into the power of the Continuous Contact Cycle© for your organisation?
• How can LinkedIn, Ecademy, Xing and other online business network websites help you not only find prospects but also the way towards them?
• How to use LinkedIn, Ecademy, Xing and other online business network websites in a referral strategy (and also what not to do)?
• Which are some tested and proven tools that will help you create a professional image to the outside world that will bring in customers?
• Which are some tested and proven tools that will help you to easily stay in touch with your prospects?
• How to set up a strategy that will boost your visibility online and offline?
• How to use tools like Plaxo and your e-mail program to communicate more effectively and efficiently with your network?
• What are the 6 biggest reasons people don’t ask for referrals and how to deal with them?
• How to approach your customers to give you referrals via the 9 steps of the Everlasting Referral Question Sequence©?
• How to approach your prospects to give you referrals via the 9 steps of the Everlasting Referral Question Sequence©?
• How to approach people who will never become a customer to give you referrals?
• And much more

Component 2: Everlasting Referrals Work Book

In the Work Book you will find many exercises to get your message more clear, easy ways to build relationships and lists of tens or hundreds of new referral sources you never have might thought of.

These are but a few of the results of the exercises in the work book:

• A list of 100 and more referral sources: people who can connect you with a prequalified prospect.
• A list of items you can offer to other people without spending time or money on it (which will help you build powerful relationships).
• A detailed description of your ideal customer(s) that will help other people to easily bring more customers to you time after time.
• Your own 12 month follow up plan to bring in a continuous stream of new customers.
• A list of people who create interesting content that you can effortlessly offer to your network so you can focus on other things.
• A list with 25 ingenious ingredients for your Sticky Stories© so you can answer the question "And what do you do?" in any situation. And in a way that people will remember you and spread your message to their network.
• Your 52 week game plan to success.
• 10 Referral Meeting Sheets which will allow you to receive referrals from people who will never become a customer themselves.
• And much more.

Component 3: Networking Book and Amazon Best Seller Let’s Connect (Hard Cover)

In the networking book Let's Connect you will find insights in the dynamics behind networking and a ton of practical networking tips.

One of the comments about Let's Connect that I like the most is that of a person who approached me after a speech and told me: "Your book doesn't only read super easily, but it really changed my life."

Networking doesn't have to be hard. In fact it can be very easy.

Let's Connect! shows you how to tap into the most underestimated, most powerful and cheapest ressource you have in your life: your network.

These are but a selection of the many answers you will find in the network book Let's Connect:

• Why is networking becoming increasingly important?
• Which mental barriers to networking are there?
• What is the networking attitude and why will only applying this will already change your business life?
• What has passion to do with networking?
• Why are my values important in networking?
• Why set goals in networking?
• How do I tap into the power of my network to reach my goals faster?
• How do I approach the best people for my network?
• What is the difference between networking and (hard) selling?
• What is the most important: quality or quantity?
• What is the Golden Triangle of networking?
• Which steps can I take to establish and maintain a relationship?
• What can I give to other people withour expecting anything in return?
• How do I make requests to other people?
• How do I build trust?
• What is an Elevator Story or Sticky Story©?
• What is the importance of an Elevator Story or Sticky Story©?
• How do I create my own Elevator Story or Sticky Story©?
• How do I know I have a good Elevator Story or Sticky Story©?
• How do I prepare for a networking event?
• Which networking events do you recommend?
• What is the importance of having a specific objective at an event?
• Why is my mood important when I go to a networking event?
• When do I bring someone to a networking event?
• What do I have to think of when entering the venue?
• How do I make contact?
• How do I find common ground?
• How do I start a conversation?
• Why is the bar or food area a good spot to meet people?
• How do I to get myself introduced to other people?
• How do I approach groups?
• How do I get in touch with Mr. Big Shot at a networking event?
• How do I maintain a conversation?
• How long should a conversation last?
• How do I end a conversation?
• How do I get out of my small group?
• Which networking etiquette should I keep in mind when networking at an event?
• What is the importance of a business card?
• How do I deal with my own business cards?
• When do I exchange business cards?
• How do I deal with other people’s business cards?
• How do I remember names?
• How can I use MS Outlook to network more efficiently?
• How do I automatically stay up-to-date with other people’s contact data?
• How to get the contact data out of an e-mail and into a “contact card” with only two clicks of the mouse?
• How do I automatically make new contact cards for all (or some) e-mail addresses out of an e-mail, in whatever folder they are stored?
• What is online networking?
• What are the differences between some of the online networks?
• What can I expect from online networks?
• How do I deal with online networking?
• What do online networks have to offer?
• How can Google help me in my networking efforts?
• What are blogs and what do they have to do with networking?
• Which follow-up actions can I do?
• What is the difference between an introduction and a referral?
• How do I introduce two people via e-mail?

Component 4: Networking CD Let’s Connect at an event, 30 immediately applicable tips to make every event a success

The CD consists of 3 parts:

• What to do before a networking event?
• What to do during a networking event?
• What to do after a networking event?

These are some of the insights you will get:

Before the event

• How do I set a good goal for a networking event?
• How do I formulate my questions for this networking event so I get the most out of it?
• What is the importance of my mental mind set and how to change this if necessary?
• What do I have to pay attention to when registering for an event?
• What are other logistical attention points I have to think of?
• Why is it important to know who is attending the event and how to know that up front?
• What are the benefits and pitfalls of going together with someone to an event?
• How do I create my personal "event PR agency" that connects me with people that are interesting for me?
• Why can it be a good idea to meet someone beforehand and how to do that?

At the event

• How do I avoid being perceived as too pushy?
• Who has to be in the spotlights?
• How do I make comfortably contact with the other participants?
• How do I answer the question “And what do you do?” in a way that I will be remembered?
• How do I go deeper into the conversation beyond the superficial small talk and make real connections with people?
• How do I graciously end a conversation?
• Who are the best people to approach at an event?
• How do I make contact with a group of people?
• When and where do I start networking?
• Do I come early or late?
• Can I approach the speaker?
• How do I receive help from others?
• What is the best network action I can take?
• Where do I sit at a networking event?
• How do I make sure I get the most out of my attendance?
• What can I do to be positively remembered by the people I have met?
• How can I support my own memory and make the follow up easier?

After the event

• When does the follow up actually start?
• How can I make sure that I do the follow up?
• How many contact moments are necessary to have people think about me?
• What do I write in a follow up e-mail?
• What is the best way to follow up?
• What else can I do to build my relationships and to successfully maintain them?

Can you already imagine yourself confidentially answering these questions when your business contacts ask them? The reason being that you don't only have the insights, but are also benefiting from them time and time again?

Component 5: Examples of tools

Also included in the Everlasting Referrals Home Study Course© are proven and tested examples of networking and referral tools that will help you to be more successful.

More specifically:

• An example of a very successful business card and the reasons why business cards are a cheap and powerful, but most of the time underused business tool.
• An example of a post card that will help you to understand how to dramatically increase your visibility without spending lots of money.
• A card with networking tips that also serves as an example of a "low cost high perception" tool you can create for yourself.
• 3 surprise gifts that you can give to your network and increase your relationship with them (and learn from it in the process).

Component 6: 1 year, 52 part, follow up program with assignments via e-mail

Many people who follow any training program don't take action or don't follow through to the point where they can truly become successful.

To help you to get a ton of referrals over and over again, we set up a 52 part follow up program during a whole year!

Every week you will receive an e-mail with a small task that refers back to the manual and the work book of the Everlasting Referrals Home Study Course©. These assignments are designed in such a way that you can easily do them in between your other tasks.

There are two types of assignments:

• Normal tasks: are the same kind of tasks from the work book
• High Achiever tasks: are new tasks that require some more time, but also a higher pay off

Every 7 weeks you get an e-mail that gives an overview of the tasks of the 7 past weeks and serves as a week to get back on track if you hadn't found find the time for one of the assignments in the weeks before.

"Who made this amazing home study course and why is he in a good position to give eye-opening tips and share breakthrough strategies?" you might wonder.

Let me introduce myself a little bit more, so you will be in a better position to decide to buy the Everlasting Referrals Home Study Course.

My name is Jan Vermeiren. I'm the founder of Networking Coach and specialized in networking and referrals (we don't do any other topic, sometimes to the dismay of our customers).

Talking about customers: large international companies like Alcatel, Delta Lloyd Bank, Deloitte, DuPont, EDS, IBM, Sun Microsystems and SAP as well smaller companies come to us for their networking and referral training courses.

As the recognized networking and referral expert I'm also regularly interviewed in international media like Belgian Television (De Zevende Dag, Lichtpunt), Bizz, Vacature, Kanaal Z, Jobat, Chamber of Commerce magazines and many more.

Most people know me from my network book and best seller “Let’s Connect!” (number 2 on Amazon!). In "Let's Connect!" I already shared not only my own networking insights and experiences, but also those from the thousands of professionals who participated in one of the networking or referral training courses of Networking Coach.

Networking is an important part of a referral strategy. But there is more. Out of my experience with our customers and from our own experiences building a successful company, I distilled the powerful and highly successful Everlasting Referrals training course.

"Why a low priced Home Study Course? Won't that jeopardize these successful referral training courses and seminars?"

This is indeed a tough question that my team and I talked about for many hours.

But in the end I decided to go for it. Why?

Not everybody has the time or budget to follow a training course or is able to fly in!

Because the material helps sales reps and business owners really to take their sales results to the next level, it would almost be unethical to keep this a secret.

It's not because of their larger budgets that our top customers like Alcatel, Delta Lloyd Bank, Deloitte, DuPont, EDS, IBM, Sun Microsystems, SAP and many others that they have to be the only ones to benefit from these breakthrough insights.

So, even when we will make less money from referral training courses and referral seminars, I made the decision to develop the Everlasting Referrals Home Study Course© so everybody around the globe would also be able to benefit from the powerful, proven and easy-to-apply step-by-step process we teach in our training courses and seminars.

As a result you are now able to experience for yourself our deep knowledge, eye-opening insights and especially very practical and powerful tips in the Everlasting Referrals Home Study Course©.

Ironclad, No-Questions-Asked, Money Back Guarantee

Networking Coach is known by large international companies like Alcatel, Delta Lloyd Bank, Deloitte, DuPont, EDS, IBM, Sun Microsystems and SAP for delivering high quality training courses and products. My team and I are sure that you will get as much added value from the eye-opening tips and success strategies as the thousands of people before you.

Actually the experiences of the people who already purchased one of our products are so good that we confidently offer you a "Not Satisfied? Money back!" guarantee. If you haven't experienced any added value from the immediately applicable networking tips during a stunning 2 years after you have purchased the Everlasting Referrals Home Study Course©, we refund you the money without asking any questions. So you don't have anything to lose!

Seize this opportunity now and invest in your business results. You will reap the benefits and see the results already in the first few days you apply the wisdom and tips that you will find in the Everlasting Referrals Home Study Course©.

There is more! As extra gift I throw in the Online Networking Power Pack!

Networking on the Internet is hot!

But where to start? And how to do this without spending hundreds of hours on the wrong websites and without a strategy that leads to success?

As an extra gift with the Everlasting Referrals Home Study Course© I give you the Online Networking Power Pack.

This Online Networking Power Pack is priced at 79 euro and consists of:

• Let's Connect Online (e-book): a 10 step strategy guide for online networking (by Jan Vermeiren, that's me again :-)).
• 3 months upgraded PowerNetworker membership on the online networking website Ecademy.
• E-book From Picket Line to Online:Networking for Social Action (by Donna Fisher).
• Special Report Referrals Fun and Simple (by Bob Burg).
• Power Networking Assessment (by Donna Fisher).
• E-book version of The Virtual Handshake (by Scott Allen and David Teten).

Are you beginning to see how the Everlasting Referrals Home Study Course© won't only be able help you get business in your local area, but also on the Internet, meaning the whole world?

Let's review together the contents of this jam packed Everlasting Referrals Home Study Course©

When your purchase the Everlasting Referrals Home Study Course©, you don't only buy: The Everlasting Referrals Manual The Everlasting Referrals Work Book

On top of that you get: Networking Book and Amazon Best Seller Let’s Connect Networking CD Let’s Connect at an event, 30 immediately applicable tips to make every event a success

And also:

• Examples of tools that help you to be more successful like a business card, post card, reminder cards and tips how to create your own tools of success

To ensure you really get results, we also included for you:

• 1 year, 52 part, follow up program with assignments via e-mail

And on top of that I throw in an extra bonus: you get the "Online Networking Power Pack" so you will benefit from a network of people all over the world that also bring you referrals over and over again.

"This looks really great! But I fear that this might be very expensive."

It's very understandable that you have this thought.

In fact if you add up the price tags of all the individual components, the amount is indeed not very low.

Let's look at it together.

To be honest, even I will think twice before paying such an amount right away. Even though I don't only know the tremendous value of the Everlasting Referrals Home Study Course©, but have also seen my company grow 80% to 150% every year by applying its principles.

That's why I decided to lower the price of the total Everlasting Referrals Home Study Course© (including the Online Networking Power Pack) to 497 US dollar.

Extra: limited time discount!

Because I really want people who want to improve their business results to have no barriers to get this invaluable Everlasting Referrals Home Study Course© there is now a discount of 100 US dollar!

This means that the price of the Everlasting Referrals Home Study Course© is today only497 US dollar 397 US dollar!

Another Extra: 50% of the shipping costs!

I have to admit something. Our headquarters is in Belgium, Europe. It is an amazing country and one of the best places in the world to live.

However, it has one BIG disadvantage: international shipping costs are criminally high!

Since the Everlasting Referrals Home Study Course© is really substantial (it weighs a whopping 2.3 kilo or 5.07 pounds!) this adds to the shipping costs.

Although we can't really do anything about the weight without depriving you from invaluable information, I also don't want the shipping costs to be a barrier for you.

That's why I decided to pay 50% of the shipping costs out of my own pocket on top of the 100 US dollar discount!

"This really looks good, but it still is 397 US Dollar" I hear you think

For some people this amount is not an issue because they know the concept of Customer Lifetime Value.

What does this mean?

It means the profit you will make from one customer during the whole period he stays a customer.

"How do you calculate this?" you might wonder.

Let's use a simplified version of the formula. Do these steps together with me:

• What's the average profit from one customer?
• How many times does a customer on average make a purchase in a year?
• How many years does a customer stay on average?

You now have 3 numbers. Let's assume for example that:

• The average profit of a customer is 100 US Dollars.
• A customer makes on average a purchase 2 times a year.
• A customer stays on average 3 years.

To know the Customer Lifetime Value you have to multiply these numbers: 100 x 2 x 3 = 600 US Dollars.

This would mean in this example that if you only will get one new customer by applying the strategy of the Everlasting Referrals Home Study Course you already will have a profit of 203 US Dollar.

In this example only one new customer would already justify the investment in the Home Study Course. And I can guarantee you there will be many, many more than just one!

I throw in a third and last extra: 300 US dollar voucher

I really want you to succeed. That's why this Everlasting Referrals Home Study Course is priced so low.

And I also want to take away any of the concerns about the price that you still might have.

That's why you also get a 300 US Dollar discount voucher on any of our live seminars or training courses.

Now, let's wrap it up

By now you already noticed that there is a lot of value in this Everlasting Referrals Home Study Course© package and that there are also some amazing bonuses and time-sensitive discounts.

To make it crystal clear to you what you will get, is here a short overview.

The Everlasting Referrals Home Study Course© package contains:

Everlasting Referrals Home Study Course© Manual
Everlasting Referrals Home Study Course© Work Book
Networking Book and Amazon Best Seller Let’s Connect
Networking CD Let’s Connect at an event, 30 immediately applicable tips to make every event a success
Examples of tools that help you to be more successful like a business card, post card, reminder cards and tips how to create your own tools of success
1 year, 52 part, follow up program with assignments via e-mail
Extra: Online Networking Power Pack

We WON'T charge you the price of 2179.50 US dollar that you normally would pay if you buy all the components of the package separately.

Today we also won't charge you the price of 497 US dollar we normally sell the Everlasting Referrals Home Study Course© for.

So, today your price is ONLY 397 US Dollar.

And as an extra gift, I pay 50% of the shipping costs out of my own pocket for you and you receive a 300 US Dollar discount voucher on any of our live seminars or training courses.

As one of the participants in one of our training courses said: "This is the best investment I have ever made. The only thing I'm sad about is that I didn't do this much sooner!"

To your success!

I want to dramatically increase my sales results by learning how to set up a successful referral strategy and buy now the Everlasting Referrals Home Study Course© for only 397 US dollar (+ only 50% of the shipping costs) Extra gift: After you have paid, you will have immediate access to the MP3 version of the CD Let's Connect at an event. => While you are waiting for your shipment to arrive, you can immediately start getting more results from networking events by listening to the tips.   You will be directed to the safe webshop of our trusted partner Amerone.

PS: you don't have to wait till the package arrives

Indeed, you don't have to wait till the whole Everlasting Referrals Home Study Course© arrives to start increasing your business results.

One of the aspects of building a legion of ambassadors that brings in customer after customer for you is meeting them at networking events.

When you order now, you don't only get the whole Everlasting Referrals Home Study Course© (including the Online Networking Power Pack) at the discounted price of 397 US Dollar and pay only 50% of the shipping costs, but you also immediately get the MP3 version of the networking CD "Let's Connect at an event, 30 immediately applicable networking tips to make every event a success!"

So in a few minutes you can already start listening to these 30 powerful networking tips. You will already feel more comfortable AND be more successful at your next networking event!

I want to dramatically increase my sales results by learning how to set up a successful referral strategy and buy now the Everlasting Referrals Home Study Course© for only 397 US dollar (+ only 50% of the shipping costs) Extra gift: After you have paid, you will have immediate access to the MP3 version of the CD Let's Connect at an event. => While you are waiting for your shipment to arrive, you can immediately start getting more results from networking events by listening to the tips.   You will be directed to the safe webshop of our trusted partner Amerone.

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Referral – Referral Training Course - Everlasting Referrals Home Study Course - No Cold Calls Elevator story – Elevator Speech - Elevator Pitch - Referral Tips - Referral System - Referral Strategy